Welcome! We are pleased to provide our many clients in Canada and the U.S.A. with the following services:

Program Planning

• meet and exceed the Canadian and American accreditation guidelines for the continuing health education programs
  
• improve identification of learning needs for attracting physicians and other health professionals to programs
  
• implement sophisticated evaluation techniques resulting in more effective programs in the future.

Creation and Leadership of Focus Groups

• directly identify education needs
  
• identify areas of high clinical interest
  
• guide marketing efforts
  

Liasing with Voluntary Health Associations, Medical Schools, Universities and Professional Associations

• gain credibility by having academic and other partners
  
• achieve a higher profile in a disease category
  
• be current with newest clinical and educational research
  
• direct association and identification with opinion leaders.

Create an Academic Advisory Board

• gives academic credibility to company continuing health and medical education programs
  
• provides access to national associations for partnerships
  
• allows companies to contribute to the success of international units

Identification of Educational Trends for the Benefit of the Company

• increase sales by knowing how physicians make prescribing decisions and change their behavior.
  

• be ahead of the competition by knowing the educational needs and learning characteristics of physicians
  

• improve marketing strategies
  

• raise the image of the company as a sophisticated provider of educational programs

• increase sales through authoritative and practical application of change theory

Other Services Available to our Canadian and American Clients

• Continuing Health Education Research (C.H.E.)
  

• Medical Education Research
  

• Assessment of New Learning Technologies
  

• In-house C.H.E. Seminar for Sales Representatives
  

• Initiate Research Projects in Post Graduate Medical Education to Enhance Marketing Efforts of a Pharmaceutical Company

....."He has developed medical education programs to be compelling, effective and innovative in the Canadian pharmaceutical industry ..."

Bruce K. Rubin, M.D.
Professor and Vice-Chairman for Basic Research
Department of Pediatrics, Professor of Medicine, Physiology and Pharmacology,
Wake Forest School of Medicine, Winston-Salem, North Carolina, USA